Multiple frontends / Multiple stores in osCommerce

Nowadays osCommerce store owners who have multiple online stores and the number of store is still increasing wants the facilities in which they want to use same database for all its online stores. They want that their multiple online store frontends must link to the same backend and the same osCommerce database.

Here are some good reasons, why we should consider this approach good for online business:

• If there is multiple front ends all linked to the same backend appears to be different online stores for buyers. Each of the front-end has its own design for the different products and also has different domain names. The marketing of each frontend can be done separately to reach the buyers. It makes possible to approach various niche markets.
• Management of several online stores using the same backend makes the task very easier to manage instead of managing different online stores separately. All the orders will be saved at one place and dispatched easily. For this one management team is required instead of different management team. The reports and statistics generated will show the status of all the business not just some of its parts. If it is accurately implemented then it can be enhanced more and more features can be added.
• As it has the product catalogue split into several front-end can improve the optimization of search engine for the whole system. Each front-end will have its own product range, so the keyword densities will automatically high then the site which has all the products in same front end. Also each front-end can be pointed to the next to improve page ranks. There should be different description for different products so that it should be quality SEO.
• The system with multiple front-ends in that place the online store management team can launch a much featured Affiliate Program. Front ends are hosted on the same server where the backend is stored. Logically, a front-end of an online store with its own list of products, with its own design is an ideal solution for an affiliate business. The store management team would just need to assign certain commission per cent on all orders received from an affiliate’s front end, and the system is ready to go live! All received orders will be stored in the database as orders received from certain front end, and commission per cent will be real easy to calculate.

It is fact that an osCommerce which has a multiple-front ends system needs a considerable quantity hard wok for development and marketing for the business but it will repay for itself in a huge manner which nobody can imagine.

This solution is available in two versions:

Multiple Front-ends: It is useful for those when business is managed from the same backend by the same Administrator and the multiple front-ends are available for end customers.

Multiple Stores: It is useful where each front-ends has been assigned its own Administration team, who operates without interfering the other front-end administration team.

You are free to contact NetTrackers to get more details about this.