Web design, search engine optimisation and Development
Roofer SEO Expert
SEO for Roofing Companies
Get Found by Homeowners Ready to Hire
Every day, homeowners search for roofing services, roof repairs, and installation companies in your area. If you’re not ranking on page one of Google, they’re calling your competitors instead.
Monthly visitors
From zero in 6 months
The Problem
Why Your Roofing Business Isn't Getting Found
Your potential customers start their search on Google. If you’re not visible, you don’t exist to them.
Wrong Keywords
You're targeting generic terms while homeowners search for specific services like "emergency roof repair near me" or "flat roof replacement cost Birmingham."
Technical Issues
Slow loading speeds, mobile problems, and crawl errors prevent Google from ranking your site properly.
Lack of Authority
Without quality backlinks from local business directories and industry sources, Google doesn't see your site as trustworthy.
Missing Product Visibility
You don't appear in crucial "near me" searches or Google Maps results where homeowners find local roofers.
The roofing industry is extremely competitive
Dozens of roofing contractors compete for the same emergency repairs. Local roofers fight for replacement projects. National companies dominate paid advertising. Without proper SEO, you’re losing valuable jobs to competitors who invested in their online visibility.
These issues compound, keeping you invisible while competitors take your calls
Safety & certification
Industry Expertise
What Makes Roofing SEO Different
Roofing projects aren't small decisions. Homeowners research extensively before hiring a roofer. They need to verify your credentials, check your insurance, review before-and-after photos, read customer testimonials, and feel confident you won't damage their property or disappear mid-job before contacting you.
Generic SEO agencies don't understand this. They can't explain the difference between pitched and flat roofing, don't know what guarantee periods matter to customers, and have never optimized for the urgent, local nature of roofing searches.
Roofing Industry Expertise
We understand roofing terminology, materials, project types, and homeowner concerns about quality and reliability.
Client Research Behavior
We know how roofing customers search and what information they need before requesting quotes.
Trust & Credibility Focus
We showcase your certifications, insurance coverage, completed projects, and genuine customer reviews that build confidence.
High-Value Job Targeting
We target keywords that bring qualified homeowners with real roofing needs and budgets to proceed immediately.
Our Services
Our Roofing SEO Services
Comprehensive SEO solutions designed specifically for roofing contractors
Keyword Research & Strategy
We identify every search term your potential customers use. Not just broad terms like "roofer," but specific searches like "slate roof repair specialist," "EPDM flat roof installation," or "emergency roof leak repair tonight."
Complete Website Optimization
Your website gets optimized for search engines and homeowners. We improve title tags, meta descriptions, header structure, content placement, URL structure, and internal linking.
Technical SEO
We fix technical issues that harm your rankings, including slow loading speeds, mobile problems, crawl errors, and missing schema markup. Your site needs a proper technical foundation before Google will rank it competitively.
Content Development
We create comprehensive service pages, location-specific content, roofing guides, and educational articles that answer your customers' questions. This content ranks for additional keywords while demonstrating your expertise.
Authority Building
Google ranks websites it considers authoritative. We build your authority through quality backlinks from local directories, trade associations, and relevant sources.
Local SEO & Google Business Profile
We optimize your Google Business Profile to dominate local searches and Google Maps. This includes complete profile optimization, review management, service area setup, and local citation building across multiple service locations.
Real Results
Roofing SEO Case Study
From barely visible to fully booked in 5 months
The Challenge
- Virtually no online presence
- Zero rankings for target keywords
- Minimal organic traffic
- Relying entirely on word-of-mouth
- Inconsistent job pipeline
What We Did
- Comprehensive roofing keyword research
- Rebuilt website structure for performance
- Created optimized service & location pages
- Added before-and-after project galleries
- Implemented complete technical SEO
- Built quality local business backlinks
- Optimized Google Business Profile with job photos
- Set up review generation system
Results in 6 Months
- +2,600 monthly visitors from zero
- 34+ roofing keywords on page one
- Top 3 positions for 11 primary terms
- ↑540% increase in profile views
- ↑450% more quote requests
- Consistent quality leads from organic search
- Booked solid 4-6 weeks in advance
- Higher-value jobs than paid lead generation services
This demonstrates what proper roofing SEO delivers
Not just rankings, but actual business growth through qualified enquiries that convert into booked jobs. Real results for real roofing contractors.
Why Roofing Companies Choose Nettrackers
We’re not just another SEO agency—we’re roofing SEO specialists
Industry Expertise
We understand roofing terminology, services, and customer behavior. We know what guarantee periods matter, understand different roofing systems, and recognize how homeowners select roofing contractors.
Proven Results
Our roofing clients achieve measurable improvements in rankings, traffic, and most importantly—qualified job enquiries that keep their crews busy.
White-Hat Methods
We follow Google's guidelines completely. No risky tactics that could harm your long-term visibility, just sustainable strategies that deliver lasting results.
Transparent Reporting
Monthly reports show keyword rankings, traffic growth, and how organic search contributes to your business. You'll see exactly what we're doing and what results you're getting.
Platform Experience
We understand local roofing markets, regional search behavior, and how to target multiple service areas your business covers.
Partnership Approach
We work as an extension of your team, understanding your business goals and aligning SEO strategy with your growth objectives.
Stop Losing Jobs to Competitors
Every day you’re not visible on Google is another day of missed opportunities. Homeowners with leaking roofs are calling other roofers. Property owners are getting quotes from contractors who rank higher. Emergency repairs are going to companies that appear first in search results.
Your roofing business deserves to be found by customers searching for exactly the services you offer.
Get Your Free Roofing SEO Audit
We’ll analyze your website, review your current rankings, identify opportunities you’re missing, and show you exactly how we’ll get you on page one for searches that matter to your business.
No sales pressure, no obligations—just honest insight into what’s preventing you from ranking and a clear plan to fix it.
Get Your Free Finance SEO Audit
Prefer to speak with us directly?
Contact Nettrackers today and start getting the qualified enquiries your aviation business deserves.